An impactful brand presence hinges on a well-defined Brand Platform. Clarity University educates on how to master the 10 assets within it, to positively affect finance, culture, recruiting, market share, and loyalty throughout your business. When executed properly these assets can help craft your 11-second elevator pitch.
Clarity University is a four-week DIY guided program, where members have access to Jayne strategists through hands-on support. This support ranges from our DIY Brand Platform Workbook, a Brand Platform primer session – educating business owners on leveraging the workbook for themselves and their teams – and an invitation to participate in a live Q&A webinar to answer questions on workbook progress. For those interested in additional resources, Clarity University offers two paths that provide varying levels of one-on-one support, as well as a networking event to pressure test your messaging. Regardless of the package you choose below, you’ll have the fundamentals to achieve brand clarity.